Question 1

What is a fractional marketing team?

Accepted Answer

A fractional marketing team provides ongoing marketing support without the cost of hiring full-time staff. Istari Creative acts as your outsourced marketing department, offering monthly support to keep your brand consistent and strategy on track. You get experienced marketing expertise at a fraction of the cost of building an in-house team.

Question 2

What services does Istari Creative offer?

Accepted Answer

Istari Creative offers brand foundations (audience research, messaging, visual identity), marketing strategy (social media, email, content planning), website strategy and copywriting, design direction, and ongoing fractional marketing support. We help small businesses and nonprofits clarify their positioning and build marketing systems that actually get used.

Question 3

Who does Istari Creative work with?

Accepted Answer

Istari Creative works with small businesses, nonprofits, and mission-driven teams, with particular expertise serving wine businesses and educational nonprofits. We're based in Bellingham, Washington and support clients across the Pacific Northwest and beyond.

Question 4

What is brand foundations work?

Accepted Answer

Brand foundations work helps you understand your audience, clarify your message, and strengthen your visuals to build a brand designed to grow. It includes defining your positioning, developing your brand voice and messaging framework, and creating visual identity guidelines that keep your brand consistent across all touchpoints.

Question 5

How is Istari Creative different from a traditional marketing agency?

Accepted Answer

Istari Creative is not a bloated agency or a one-off freelancer. We're a small, hands-on team that shows up, asks the right questions, and helps make the hard stuff clearer. We work as your strategic partner—your second brain—helping you untangle the 'I know what I want but I can't say it' moments. We're transparent, fully invested, and focused on marketing that works without feeling like a second job.

Question 6

Does Istari Creative offer social media marketing?

Accepted Answer

Yes. Istari Creative offers social media strategy and content planning as part of our marketing services. We help you get your message out through content that works across social platforms and wherever your audience is paying attention, with packages designed for small business needs and budgets.

Question 7

Where is Istari Creative located?

Accepted Answer

Istari Creative is based in Bellingham, Washington. We support clients across the Pacific Northwest and work remotely with mission-driven teams throughout the United States.

Question 8

What does it cost to work with Istari Creative?

Accepted Answer

Istari Creative offers different packages depending on your needs, from one-time brand foundation projects to ongoing monthly marketing support. Contact us for a consultation to discuss your specific situation and get pricing tailored to your goals and budget.

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