What We Do
Let's start with where you're at.
Foundation: brand positioning and messaging
01Before anything else, you need to know what you stand for. We research your market, set your positioning, and write the messaging your whole team works from. Every decision after this points back to it.
What you walk away with
- Brand positioning
- Messaging platform
- Audience and personas
- Brand voice and verbal identity
Strategy: marketing strategy and campaign planning
02A good foundation without a plan is just a good idea. We figure out which channels are worth your time, what to say on each, and how to roll it out in a way you can actually run.
What you walk away with
- Marketing strategy
- Campaign planning
- Marketing calendars
Creative: web design, brand identity, and photography
03This is where it becomes something people see and feel. We design, build, photograph, and produce it ourselves. No handoffs, no junior teams. It looks like you because we made it that way.
What you walk away with
- Website design and build
- Brand and identity design
- Photography
- Campaign creative
- Social media content
- Email marketing
- Print and collateral
Growth: fractional marketing management
04We stay on, track what's working, and adjust as we go. Your marketing team, or the one you already have, just with more firepower.
What you walk away with
- Ongoing marketing partnership (fractional marketing management)
- Social media management
- Email and content production
Working With Us
By the Project
Most of our work. Websites, brands, campaigns, messaging. We scope it, quote it, and deliver it.
As a Package
The repeatable stuff: social media and photography, in fixed monthly tiers so you know what you're getting up front.
As Your Marketing Team
The ongoing partnership. We run the marketing month to month, as your team or alongside the one you already have.
Packages
Social media, off your plate.
Social media is a wonderful tool but can be a heavy lift for business owners. That's why we're here. We create, shoot, write, and post for you. Four tiers, from keeping you visible to Istari fully running your platforms.
Maintenance
The light touch
"We just need to stay visible while we run the business."
- 1 content shoot a month
- 2 Reels, 1 carousel, 4 to 5 static posts
- Captions written for your platform
Steady
The regular rhythm
"We want a consistent presence and proof it's working."
- 1 longer content shoot a month
- 4 Reels, 2 carousels, 8 to 10 static posts
- Captions written for your platform
- Monthly analytics report
Active
The push
"Social is a real channel for us. We want strategy behind it."
- 2 content shoots a month
- 4 Reels, 3 carousels, 10 to 12 static posts
- Captions written for your platform
- Monthly analytics report
- Strategy review and content planning session
Embedded
The full handoff
"Take it. All of it. Tell us how it went at the end of the month."
- 2 extended content shoots a month
- 6 Reels, 4 carousels, 14 to 16 static posts
- Full content calendar ownership
- Monthly analytics report
- Strategy review and content planning session
Every package includes original photography and video, captured by us. Not sure which tier? That's what the first conversation is for.
Find Your Tier →Photography
We shoot in our own studio.
Brand photography, product, headshots, and content days happen a few steps from where the strategy gets made. And if you just need the room, it rents by the hour.